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SEO Case Study
Modern Dormitory
Built a regional SEO strategy for high-volume housing search terms, generating a steady stream of organic student-housing leads.
Key Result
Top-3 map-pack rankings
Achieved during the Local SEO engagement.
The Starting Material
Modern Dormitory operated in a competitive local accommodation market. Without strong search rankings, they depended on physical brochures and broker commissions.
Project Snapshot
Every Markimist engagement is built on the same foundations: fast pre-rendering, direct local API integrations, and complete structured schema mapping.
The Formula
- ⚗Built a regional SEO landing-page network targeting specific neighborhoods.
- ⚗Added local structured schema (JSON-LD) to support map-pack visibility.
- ⚗Consolidated regional citations across directory sites for NAP consistency.
- ⚗Designed conversion-optimized inquiry forms for student housing leads.
The Reaction
- Top-3 map-pack positions for regional housing search terms.
- Organic lead-form completions up 85%.
- Residential units fully leased within 45 days of campaign start.
- Broker commission spend eliminated by securing direct search leads.
Let's Write Your Brand's Next Chapter
We'll build a customized setup that optimizes your checkout pipelines, compounds keyword positioning, and generates higher marketing returns.